As a collaborator with the Viabrand team, I worked closely to gather the requirements and goals for their new website. Our focus was to maintain similar content to the existing site, but with a more purposeful approach to the information and graphics. Our ultimate objective was to guide users towards specific actions on the site.
In addition, the website redesign was a critical aspect of Viabrand's larger rebranding initiative, in which I also played a minor role. Our team spent the majority of our time developing the wayfinding section on the homepage to ensure that potential customers could quickly locate the service or solution that addresses their needs as soon as they arrived on the site.
Throughout the project, I also introduced the Viabrand team to Figma, a design collaboration tool, and provided guidance on how to use it. Moreover, I collaborated with the developer to ensure the accurate implementation of my designs using Wordpress.
